About Me
Designing human-focused brands.
My work is inspired by insights gleaned from listening to and collaborating closely with my clients. I use this individualized information to create unexpected, highly effective solutions that are accessible and affirming to a variety of audiences.
What I do
I use design to help my clients transform their business.
My delivery framework blends expertise in brand creation, product execution, and marketing development. Whether you need individual services or a full solution, I can integrate with your team or act as a dedicated provider to maximize your brand’s potential.
Brand
Brand Architecture
Logo Design
Visual Identity Systems
Brand Guidelines
Design Audit & Critique
Product
Product Design
Website & App Development
E-Commerce
User Experience
Design & Strategy
Marketing
Art Direction
Trade Show Design
Packaging
Print Collateral
Video & Photography
As a creative leader, I help brands and organizations communicate with boldness, clarity, and purpose.
With a dynamic career spanning over two decades, I have honed my skills as a Creative Director and Designer, driving innovative projects and leading creative teams to success. My journey in the creative industry has been marked by a passion for design excellence and a commitment to delivering impactful, strategic solutions that resonate with audiences and achieve business goals. As a creative director, I have lead numerous high-profile projects, seamlessly blending creativity with strategic vision to elevate brand identities and captivate target markets.
My leadership style is collaborative and inclusive, fostering an environment where creativity flourishes, and team members feel empowered to contribute their best work. I excel at guiding projects from initial concept through to final execution, ensuring that every element aligns with the overarching brand narrative and marketing objectives.
In my role as a designer, I have developed a versatile skill set that spans graphic design, product design, and digital media. My design philosophy centers on user-centric principles, combining aesthetic appeal with functionality to create compelling and effective visual communications. I have a keen eye for detail and a deep understanding of the latest design trends and technologies, allowing me to produce work that is contemporary and timeless.
Throughout my career, I have had the privilege of working with a diverse range of clients across various industries, from startups to established corporations. This breadth of experience has equipped me with a unique perspective and the ability to adapt my approach to meet the specific needs of each project.
My portfolio reflects successful projects, showcasing my ability to think creatively, strategically, and collaboratively. Whether leading a team or designing independently, my goal is always to deliver exceptional results that drive engagement, inspire action, and leave a lasting impression.
You can see more of my work at my studio verso.
Hello There!
David LaRosa
Creative Director
My work is driven by deep listening and close collaboration, ensuring every project is shaped by meaningful insights.
I use this information to create unexpected, highly effective solutions that are accessible and affirming to a variety of audiences.
See More of My Work
Latest and Greatest
Read our latest blog articles
Insights, ideas, and inspiration from the world of brand design. Explore our latest thoughts on creativity, strategy, and the art of building meaningful brands.
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Aesthetics are just the tip of the iceberg
How Strategic Design Drives Business Growth When most people think of design, they think of how something looks—the logo, the color palette, the typography. But the most impactful design extends far beyond aesthetics. Strategic design is about solving real business problems, shaping customer experiences, and unlocking new opportunities for growth. These elements are harder to…
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David LaRosa’s Story on Voyage LA
Check out David’s interview with Voyage LA, where he talks about living in LA, traffic and how being a creative person often requires the resilience of antibiotic resistant bacteria. 🎨 ⚾ 🎃 Happy Weekend! Go Dodgers!